What a great use of Twitter! A Houston coffee shop is now taking orders through their DirectMessage feature on Twitter. What a great use of customer input AND actually doing something with it.
Howe are you using Twitter for your SMB? If the first thing you say is “what if they say something bad about us”…the truth is, they probably are and the fact that you said that means you know your business is flawed & you just don’t want anyone to know it…yet, they already do.
Small businesses that are jumping in SM are seing positive ROI when they interact with their customers and just don’t pitch them. This is absolutly KEY when considering using & engaging in Social Media. Treat, serve & speak to your customers the way you want to be treated…Golden Rule my friends -nuff said.
Great Blog post. I am going to bookmark and read more often. I love the Blog template if you need any assistance customizing it let me know!
We are using Twitter to engage our customers in conversation. We build web-based project management tools, and there are a lot of them out there. So one way to differentiate ourselves is to form personal relationships with our customers. Twitter allows us to correspond with our customers easily and effectively, and makes the conversation completely casual. Twitter is great in that it gets people outside of the corporate mindset an focuses on the conversation.