http://caffeinatedmarketing.com/2008/11/26/where-did-all-the-sponsorships-go/ Gettting through all the noise, one cup at a time Mon, 15 Aug 2011 12:52:39 +0000 hourly 1 http://wordpress.com/ http://caffeinatedmarketing.com/2008/11/26/where-did-all-the-sponsorships-go/#comment-14 Thu, 27 Nov 2008 00:02:28 +0000 http://caffeinatedmarketing.wordpress.com/?p=92#comment-14 Interesting piece Jen. When you look at golf in general it is the sport with the most room to fall. The major sponsors are in general banks and we know where that road is going. I think it will be interesting to see what companies built entirely on athletes – Gatorade, Powerade even Nike, Reebok etc..do with their marketing. If you are an athlete coming out of college to sign a pro deal, the shoe deal may simply not be there or might be for a lot less dollars than previously

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